We want you to open up your makeup bag, and feel like that girl! (cause you are so that girl!) And our beauty products were made just for you! Lars Cosmetics is a sister-owned business, with an all-women production team to bring you the best quality cosmetics that are always cruelty free, vegan, affordable & adorable. All of our mcbling queens will appreciate the nostalgia, but we know everyone will appreciate the overhanging message. You will see a recurring theme of self positivity throughout our product line! It could be a shade name, an I heart me sticker, or the details on our new palettes! There is nothing more important than self love, and our brand represents that. It is our mission to use our passion for art and makeup to inspire self love. If we can be a reminder for you to do something for yourself today, we are successful!